Fire Opal
100ml pot£5.50
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Directions Copper Semi-Permanent Hair Dye
Light up your look with the radiant warmth of our semi-permanent copper hair dyes. From enhancing the depth of your natural shade, to boosting vibrancy between salon visits – our deep-conditioning, nourishing copper-red colours deliver effortless shine and coverage, so you can express yourself to the fullest.
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Explore all things copper hair dye and beyond
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Find your fire and feel the warmth: Discover your new favourite copper hair dye
Few hair trends are as effortlessly everlasting as copper. Combining the fiery warmth of a red shade with natural sophistication and gentleness, copper hair colours are forever chic and a favourite of celebrities, from Rihanna and Zendaya to Emma Stone and Kendall Jenner.
Directions semi-permanent copper hair dyes take this universally beloved shade to the next level. Vibrant copper-red tones, elevated by subtle, elegant undertones that glow with natural, molten intensity. This is copper hair reimagined for a brighter, bolder future.
- Total coverage: Say goodbye to roots with smooth, even copper colour from root to tip – perfect for regrowth or seamless blending
- Condition as you colour: Our nourishing, vegan-friendly copper hair dyes are kind to your hair, ensuring soft, manageable and healthy-looking results every time
- Salon-worthy shine: Our copper shades are specially formulated to deliver glossy, modern looks that enhance your hair’s natural dimension
So whether you’re brightening your natural orange-copper tones, topping up its vibrancy between salon trips, or exploring a totally new shade: with Directions, you’re in control of your look.
Choose to embrace the warmth. Choose to feel the glow. Choose Directions copper hair dye – part of our Rich Naturals range.
Radiant, nourishing copper hair colour – made with 40 years of colour expertise
Since 1981, Directions has perfected the art and science behind the best semi-permanent hair colour. Our copper hair dye is no exception – rich, professional-grade pigment and a formula that nourishes, conditions and cleanses to enhance your hair’s natural texture and glow.
Ammonia-free, PPD-free, and peroxide-free, our vegan copper hair dyes deliver vibrant, even coverage – ideal for touching-up roots or full-on colour refreshes.
So whether you want to amplify your strawberry blonde shades, experiment with copper highlights on dark hair, or go in a completely new direction, our copper hair dye guarantees salon-quality results and luminous shine every time.
Vegan-friendly, cruelty-free copper hair dye
At Directions, our commitment to bold, ethical colour never wavers. As a PETA Cruelty-Free & Vegan certified manufacturer, our copper hair dyes are vegan-friendly and cruelty-free. We don’t test our products on animals, and we never will.
Plus, our earth-toned copper hair colour pots are made from recycled ocean plastic, so buying from us benefits your hair and our planet!
Healthy hair, sustainable packaging and uncompromising colour – that’s the Directions way.
Timeless, versatile shades of copper hair
There are numerous shades of copper hair, from bright strawberry blondes and golden-copper hues, to intense auburns and dark copper-brown blends. With our copper hair dye, we’ve sought to take the best of these variations, creating a shade that is contemporary, refined and suited to all skin tones, styles and situations.
Fire Opal, for instance, is a sophisticated copper-red hair dye with warm undertones that glow under the sunlight. It’s a naturally intense shade that reflects a molten warmth – rich, multi-dimensional and full of life, as fierce as it is elegant.
Then there is Sunstone – a luscious, slightly darker copper hair shade that sparkles with shimmers of rusty orange in the daylight, delivering an umber-earth shine for a beautifully polished result.
Finally, there's Amberwood. Capturing the essence of a classic rich copper, elevated with warm, ember-glow undertones, Amberwood adds natural depth and polish to your hair.
These represent natural copper hair in its purest form. But, if you’re looking for something a little different, our copper hair dye is fully mixable with other colours in our Rich Naturals and Vivid Colours ranges – giving you the freedom to explore and discover your perfect copper shade.
Maybe you combine it with our brown hair colours for a deeper copper brunette or chocolate copper shade? Unlock a lighter copper hair dye with the help of our hair toners? Produce a cherry red copper, a bright copper-orange or a radiant golden-copper tone?
With Directions, the power to experiment with all kinds of copper hair colours is in your hands.
The right copper dye to tackle roots
Providing even coverage from root to tip, our copper hair dyes stop your grey hairs in their tracks, replacing them with strong, natural-looking copper hues. The conditioning and cleansing formula hydrates as you colour, leaving your hair soft and full of shine – without a hint of grey or roots to be found.
Whether you’re refreshing your existing copper hair colour or going for an all-over transformation, get results that help you blend in or stand out – your choice.
Salon-quality copper shades, made at home
Our ammonia-free copper hair dyes are designed for everyone to get great results – from seasoned professional stylists, to those dyeing their hair copper for the first time.
The rich consistency ensures smooth, even coverage with minimal effort, while the formula’s conditioning power keeps your hair healthy and glossy between applications.
Whether you’re creating copper highlights on dark brown hair, a copper brunette hair look, or a warm copper finish, Directions makes achieving salon-level results simple, safe and fun.
Dyeing your hair copper at home? Try our top tips
For intense copper tones that last, follow our expert guide for DIY copper hair colouring:
- Prepare your hair with a Pre Colour Shampoo before application to help it absorb your copper hair colour
- Only wash your hair with Colour Protecting Shampoo and Colour Protecting Conditioner to preserve your colour’s intensity
- Pre-lighten your hair with a Hair Lightening Kit to get the best base – especially if you have naturally darker hair
- Only wash your hair 2-3 times per week at most, and rinse with cool or lukewarm water
- Use a UV protectant spray or products with sun protection
- Minimise your use of heated curling irons and hair straighteners
Follow these tips before and after dyeing your hair copper to maintain its vibrancy and shine for as long as possible.
Time for a change? If you want to switch out your copper hair colour sooner, switch to a clarifying shampoo and wash your hair more often with warm water.
Step into the warmth with Directions copper hair dye
Finding the perfect balance of natural grace and bold creativity, our semi-permanent copper hair dye empowers you to make the most of this enduring shade – whether you want to blend into the crowd or set yourself apart.
Enriched with a conditioning, cleansing formula, our copper hair colour delivers brilliant shine, full coverage, and a healthy, salon-fresh feel – a shade that celebrates the warmth, confidence, and individuality that only copper can bring.
Find your glow. Choose Directions copper hair dye.
DIRECTIONS COPPER: As seen on you!
100% vegan-friendly and cruelty-free
Full mixable to create your perfect shade
Fully recyclable with zero single-use plastic
Salon-approved used by professionals
Copper hair dye FAQs
What copper hair colour is best for my skin tone?
Copper hair dye complements practically all skin tones, but the best shade depends on your skin’s undertones.
For warm undertones, a more reddish-copper or golden-copper shade is preferable to enhance the natural warmth of your skin colour.
For cool undertones, good options include strawberry copper for fairer skin, rich auburn coppers for medium or olive complexions, and mahogany or burgundy coppers for darker skin tones.
Neutral undertones can typically cover the entire spectrum of copper shades, although a true copper colour matches the balance of your skin.
Remember, this is just a guide. Many shades of copper have subtle undertones that can complement different skin tones. If you want advice on what copper hair dye is best for your skin tone, we recommend talking to a salon professional.
Do I need to bleach my hair before using your copper hair dyes?
You do not have to bleach your hair before using our copper hair dyes, but results may vary depending on the darkness and intensity of your natural hair colour.
Using a Hair Lightening Kit before dyeing your hair copper minimises these issues, meaning your hair will more closely match the expected colour.
Can I directly apply your semi-permanent copper hair dye to dark hair?
We would advise against directly applying semi-permanent copper hair dye to naturally dark brown or black hair.
Our orange-copper hair colour is a lighter shade, so it may only provide a tint to dark hair rather than a transformative shift.
In these situations, please consider using a Hair Lightening Kit to prepare your hair for a more comprehensive, effective application.
Can I use Directions copper hair dye for grey hair?
We formulated our copper hair dyes to deliver 100% grey coverage, so you can eliminate those dull tones and revitalise your colour.
However, we recommend pre-lightening your hair for the best results, as grey hairs can be more resistant to absorbing colour.
As always, perform a strand test first to see how the copper hair dye develops before full application.
Can I mix Directions copper hair dye with other colours?
Absolutely – one of the best things about Directions copper hair dye is that it’s fully mixable with our entire range of Rich Naturals and Vivid Colours.
This means you can create custom copper hues that are unique to you – from blending in brown hair dyes for a copper-auburn or chocolate-copper shade, or a more vibrant orange hair colour to highlight your shade even more.
If blending’s not your thing, you can also produce creative patterns with multiple colours, using copper hair dye as your base:
- Copper and blue hair for a complementary contrast
- Copper and red hair for a rusted, autumnal impact
- Copper and black hair for a deeper, richer result
- Copper and yellow hair for sun-kissed highlights
Check out our full range of semi-permanent hair colours and see what combinations you can create.
Become a Directions copper hair dye wholesaler
Want to be a supplier of the UK’s most sophisticated copper hair dyes? Become a Directions wholesaler today and get unique discounts on bulk orders of our eye-catching copper hair colours – beloved by salons, stylists and colourists globally.
